The Guy
Web3 Design About Contact
Ibadan, NGTheguyxp1@gmail.com
build 2026-09-05-r27

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hello, I’m
The Guy — Olagunju Oladeji

Available for selected projects

I build attention. I design products.

Community growth, marketing and product design: same brain, different tabs open.

Scroll
01 / Web3

I know how to make people pay attention.

I've spent the last few years living inside timelines, Discords and Telegram raid rooms: learning what actually moves a community versus what just looks busy. I run KOL and shilling campaigns, lead a raiding network built for speed, and help early projects turn silence into a real, watching audience. Not vanity numbers. Attention that sticks around.

0+
Raiders in my coordination network, live on schedule
0+
Communities and projects grown, modded or led
104x
Peak call result: $ONYX, called at 35.4K in THE CITADEL
  • 01KOL campaignsVoice, positioning and reach matched to the project
  • 02Shilling & amplificationCoordinated, consistent, on-brand
  • 03Raiding operations100+ person network activated on schedule
  • 04Community growthFrom first members to an active, talking room
  • 05Content strategyWhat to say, where, and how often
  • 06Launch & product awarenessGetting a product seen before it needs proof

What I bring

Self-rated, a snapshot of where I focus, not an audit.

Growth Marketing93%

Turning attention into users, users into holders.

Web3 Content Marketing76%

Threads and narratives that actually move CT, not just impressions.

Trading Volume Campaigns86%

FOMO-driven pushes that generate real trading activity, not just noise.

Community Building97%

Rooms that stay active long after the launch hype fades.

Meme & Culture Marketing90%

Content that speaks the timeline's language, not marketing copy.

Why me

The short version, if you don't want to scroll back up.

01

Proof over pitch

Every number above traces back to an actual screenshot, not a deck built to look impressive.

02

Founder, not just a hired voice

Built Sminex from zero and still run my own call channel. I know what it's like to hold the admin badge, not just advise from outside.

03

Two years of real players

Trippy Trunkz: an active play-to-earn community for two years running, not a project I dropped after launch.

04

One person, the whole stack

Campaigns, raiding coordination, and community growth come from the same person, not a team split six ways.

02 / Design

And when I'm not building attention, I build products.

Same problem-solving instinct, different medium. I design digital products end to end: research, flows, interface, the small decisions that make software feel considered. Growth taught me to read a room; design is where I get to actually build the room.

What I bring

Self-rated, a snapshot of where I focus, not an audit.

Wireframing92%

Structure and flow settled before a single pixel gets styled.

Prototyping90%

Clickable and close enough to real to get honest feedback early.

UI Design95%

Interfaces that look considered, not just decorated.

User Research82%

Enough digging to design for the real problem, not the assumed one.

Design Systems88%

Consistent components so a product doesn't fight itself as it grows.

Why me

Same question, different medium.

01

Ships, not just wireframes

Three real products taken from a blank screen to something people actually used, not concept boards built for a portfolio.

02

One person, start to finish

The same person who researched the problem draws the final screens, so the reasoning never gets lost in a handoff.

03

Self-rated, out loud

The percentages above are mine, not a certificate. I'd rather you know where I'm sharp and where I'm still building.

04

Three different worlds

Mental health, fintech, and an NFT marketplace: different problems, not one template reskinned three times.

A designer with one foot in product, the other in internet culture.

I don't think of these as two careers. They're the same instinct pointed at different screens.

I started in product design: learning to care about hierarchy, spacing, the difference between something that works and something that feels right. Somewhere along the way I ended up just as deep in Web3: running community, coordinating raids, figuring out what makes people stop scrolling.

Turns out both jobs ask the same question: what does this person actually need to see, right now, to act? Growth is that question applied to attention. Design is that question applied to interface. I like living in both.

Currently building

THE CITADEL, my own call channel, 302 subs and counting

Longest running

Shilling Trippy Trunkz, 2 years and counting

Roles held

Mod to Community Lead, across 30+ Web3 projects

Based in

Ibadan, Nigeria